LetsBid: The All-in-One Platform Empowering Real Estate Professionals

A unique all-in-one platform with everything ambitious sales and lettings agents need. We save your team countless hours, provide insights, sourcing opportunities and so much more.

ClientInternal Product
IndustryReal Estate / PropTech
Launch Date2021
SystemLaravel

The UK real estate market is highly competitive, with agents juggling fragmented tools for auctions, sales, lettings, and outreach.

  • Inefficient workflows: Agents relied on disjointed systems for auctions, listings, and cold outreach.
  • Data fragmentation: Integrating on/off-market listings, probate data, HMO registers, and sold properties required manual effort.
  • Scalability limitations: Existing platforms struggled with real-time bidding traffic and dynamic market demands.
  • Regulatory complexity: Lettings and sales compliance (e.g., Selective Licensing) added administrative overhead.

LetsBid was designed to unify these workflows into a single, intelligent platform—saving time, enhancing insights, and driving sales.

LetsBid — product screenshot

LetsBid is a comprehensive SaaS platform that streamlines auctions, sales, lettings, and outreach with AI-driven automation.

Key Features:

  • Auction Module: Real-time bidding, transparent sale tracking, and bidder engagement analytics.
  • Sales Platform: Targeted listings covering probate, HMOs, and sold properties, combined with Direct Mail Anywhere for automated cold-mail campaigns across any UK property, plus customisable reports and 20-20 Targeting for hyper-local outreach to the 40 surrounding properties.
  • Lettings Module: Featuring integrated HMO and Selective Licensing registers with ward-level council data, alongside built-in compliance tools aligned with UK rental regulations.
  • AI-Powered Insights: Delivering second-market opportunity predictions, alongside intelligent competitive analysis and automated comparable generation.
  • Unified Dashboard: Week-by-week property overviews and exportable summaries.
LetsBid — product screenshot

An Agent-Led, UX-First Development Journey Built Through Continuous Innovation and Real-World Feedback

LetsBid evolved through:

  • User-centric expansion: From auction MVP to all-in-one platform based on agent feedback.
  • Agile prototyping: Rapid iteration of tools like 20-20 Targeting and Direct Mail Anywhere.
  • UX-first design: Simplified interfaces for agents with varying tech skills.
  • Continuous improvement: Regular updates (e.g., AI analytics, regulatory integrations).
  • Frontend: Laravel Blade, jQuery, Data Tables, Bootstrap.
  • Backend: Laravel (controllers/models), third-party APIs (postal services, Land Registry).
  • Database: MySQL (structured data), MongoDB (listings flexibility).
  • Infrastructure: AWS (EC2, S3, Lambda), CI/CD pipelines.
  • Security: OAuth 2.0, GDPR-compliant encryption.
  • Analytics & Monitoring: Google Analytics, Mixpanel, Sentry.
  • AI/ML Tools TensorFlow, Python, Scikit-learn.

Measurable Market Impact Through Faster Workflows, Smarter Targeting, and Long-Term Agent Retention

  • Adopted by leading UK agencies for auctions, sales, and lettings.
  • 70% faster deal sourcing and outreach workflows.
  • Higher conversion rates via AI-driven targeting and niche market tools.
  • Strong retention due to regulatory compliance and time-saving.

LetsBid stands out as the only platform unifying auctions, sales, lettings, and AI-driven outreach with:

  • End-to-End Automation: From auctions to targeted direct mail, eliminating manual tasks.
  • Niche Market Dominance: Exclusive tools for probate, HMO, and Second Market deals.
  • Regulatory Advantage: Built-in compliance for UK lettings and sales.
  • Data-Driven Precision: AI-powered 20-20 Targeting and predictive analytics.

Looking ahead, LetsBid will prioritise smart automation, localised AI valuations, and proactive market and compliance alerts.

  • Automation of sending letters to properties based on agent's rules
  • Enhanced AI valuation tools with localised data sets.
  • Smart alerts for regulatory changes or off-market opportunities.
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